01
Go-to-market strategy
The plan before the spend. Research, positioning, pricing, channels and a target list, built so the execution services have something to run.
- Market and competitor research
- ICP and buyer mapping
- Positioning and messaging
Sales and marketing for B2B tech
Aspire is the outsourced sales and marketing team for B2B tech companies. We find the buyers, start the conversations, and build the brand that makes them answer.

Integrated Systems Europe 2026, Barcelona.
Trusted by
The problem
It is almost never the product. It is that nobody senior is running growth, and the pieces that should compound are being bought separately.
Every hour spent writing outreach is an hour not spent on product. Pipeline goes quiet the week a release ships, and nobody notices until the quarter closes.
The technology is good. The company is invisible. Buyers answer people they recognise, and your competitors have been posting every week for two years.
A freelancer posts. An agency runs ads. An SDR sends email. None of them talk, so nothing compounds and no single person owns the number.
Your options
Hiring takes a quarter you do not have. A retainer agency puts a junior team behind an account manager. We are the third option.
| Criterion | Hire in house | Traditional agency | RecommendedAspire |
|---|---|---|---|
| Time to first output | Two to four months to hire and onboard | Four to six weeks of onboarding | Strategy in week one, execution in week two |
| What it costs | One salary, plus tooling, plus recruitment | Monthly retainer, usually on a year contract | Scoped to the work. From [FROM_PRICE] per month |
| Who does the work | One person, one skill set | A junior team behind an account manager | Five specialists, each in their own discipline |
| Scope | Sales or marketing, rarely both | Whatever that agency happens to sell | Sales, business development, social, content and events, run as one plan |
| If it is not working | A difficult conversation and a notice period | Locked in until the contract ends | We tell you on the monthly review and change it |
What we do
Most companies buy these from four suppliers who never speak. Run together, the content fills the social, the social warms the outreach, and the outreach closes.
02
Lead research, outreach, follow up and CRM. At conferences and online, with a strong focus on B2B.
Sales, in person and digital, 2 of 6
Not sure which of the six you need? Answer six questions
Specialisms
Some industries do not buy from strangers. We have worked inside them, so we know who decides, what they need to hear, and how to get you in the room.
Project based, worldwide
We join your team for the run-up, the floor and the follow-up: meetings in the diary before you land, qualified leads captured with the conversation attached, content published while it is happening. Three years running the show floors at Integrated Systems Europe, and external sales at SilTest.
Proof
Averages across the accounts we run, and three of the seven client engagements behind them.
Aspire acts as partnership coordinator for BUNQ in Spain, driving strategic collaborations and user acquisition. We secured the key meetings, identified the partners worth having, and onboarded over 300 new users inside the first two and a half months. The focus is B2B partnerships that accelerate growth rather than one off campaigns.
How it works
No long onboarding and no discovery phase you pay for. You get the strategy before you get an invoice, and it is yours either way.
We learn the business, what you sell, and where growth is actually stuck. No deck and no obligation.
A step by step plan shaped around your market, your pipeline and your budget. If we are not the right fit we say so here, and the plan is still yours.
Sales, business development, social, content and events, run by the specialists who do that work. You always know who is doing what.
Monthly analytics on what moved and what did not, with the plan changed against real results rather than left to run.
On site
Elena built a clear step by step strategy that was easy to implement. We have seen a lot of growth, especially on LinkedIn.
RCK ConsultingTech consultingQuestions
Engagements start from [FROM_PRICE] per month and are scoped to the work rather than sold as a fixed package. We would rather scope it properly than quote blind, which is what the free 15 minute call is for.
No, and most clients start with one. They tend to expand once it is producing. RCK Consulting began with a website and now runs four workstreams with us.
Tech is where we are strongest and where most of our work sits, from semiconductors to fintech. We also work with legal, hospitality and sports clients where the growth problem is the same.
Barcelona is the base. The team works across Europe and beyond, and 15 of the projects so far have been international.
Strategy in week one and execution in week two, once we have agreed scope. Compare that to two to four months to hire somebody in house.
You get a written strategy with a step by step plan and a clear scope. If you want to run it with us, we start. If you do not, the plan is still yours to keep.
Get started
Fifteen minutes, free, no obligation. You leave with a view on what to do first, whether or not you run it with us.